Join Forces with Top National Guard & Defense Sector Leaders
The 146th General Conference & Exhibition of the National Guard Association of the United States (NGAUS) is the ideal venue for companies aiming to connect with the dynamic defense sector. The annual gathering of the nation’s oldest military association, taking place in Detroit from August 23-26, 2024, brings together Army and Air National Guard officers from all 50 states, U.S. territories and the District of Columbia to network, set their legislative agenda and hear from America’s civilian and military leaders.
By exhibiting at NGAUS 2024, you’ll demonstrate your commitment to national defense and leverage a strategic platform for marketing, learning, and forging impactful partnerships-all in an exclusive, intimate setting.
Attendee Key Insights*
Event Visitors:
4,500+
that will connect with NGAUS 2024 exhibitors
4.42
Overall satisfaction of visitors attending NGAUS 2023**
4.32
Likelihood of visitors returning to NGAUS 2024**
Visitor NET Promoter Score (NPS)
9
Defense Military Events
57
NGAUS
in discovering solutions and building new relationships!
Top Reasons NGAUS Ranking Officials Attend*
Top Product Categories Attendees are Seeking
to Purchase in the Exhibit Hall*
- Clothing & Gear
- Information Technology
- Higher Education
- Training & Simulation
- Aircraft & Air Modernization
- Health Care
- Maintenance & Logistics
- Specialty Products
- Weapons
- Emergency Response
- Promotional Products
- Force Protection
- Cybersecurity
- Portable Power
- Shelters & Tents
- Radios & Communications
- Insurance
- Consulting & Special Services
of Attendees have some level of purchasing authority*
of Attendees say NGAUS is important to their business/organization*
of Attendees expressed overall satisfaction with the conference*
What Exhibitors are Saying
Satisfied with the
quality of visitors
to their booth
Expressed overall satisfaction with the conference
Top Exhibiting Objectives
NGAUS 2023 Exhibitor Survey
Exhibitor Strategic Benefits
Brand Visibility
Increase visibility
and raise awareness
of your brand.
Community
Engagement
Foster goodwill
within a loyal
community.
Government
Contracts
Showcase your
capabilities to
procurement
officials.
Educational
Opportunities
Gain insights into
industry trends and
challenges.
Market Insight
Understand National
Guard needs to
drive product
development and
strategy.
Networking
Opportunities
Connect with key
decision-makers
and leaders.
Display Products
& Services
Demonstrate your
innovations to
defense and security
professionals.
Exhibitor Schedule
Exhibitor Move-In
Wednesday, August 21
2:00 pm – 4:30 pm
Thursday, August 22
8:30 am – 4:30 pm
Friday, August 23
8:30 am – 4:30 pm
Show Days
Saturday, August 24
10:00 am – 5:00 pm
Sunday, August 25
8:00 am – 5:00 pm
Monday, August 26
8:00 am – 12:00 pm
Exhibitor Move-Out
Monday, August 26
12:00 pm – 11:00 pm
Tuesday, August 27
8:00 am – 12:00 pm
Venue
Huntington Place Convention Center | 1 Washington Blvd. | Detroit, MI 48226
Lets's Get Started
When
August 24–26, 2024
Where
Huntington Place Convention Center
1 Washington Blvd
Detroit, MI
Exhibit Rates
| per 10'x10' |
per 10'x10' corner booth |
|
|---|---|---|
|
Premiere Location – Category A NGAUS Corporate Member – Commercial/University Non-Member – Commercial/University |
$3,430 $3,600 |
$3,600 $3,800 |
|
Central Location – Category B NGAUS Corporate Member – Commercial/University Non-Member – Commercial/University |
$2,930 $3,130 |
$3,100 $3,300 |
|
Economy Location – Category C NGAUS Corporate Member – Commercial/University Non-Member – Commercial/University |
$2,265 $2,465 |
$2,435 $2,635 |
|
Government/Military/Non-Profit* – Category D (*No products/Services for Sale – 501(c) tax Exempt) |
$1,640 |
$1,810 |
Premiere Location - Category A
NGAUS Corporate Member – Commercial/University
per 10’x10′ – $3,430
per 10’x10′ Corner Booth- $3,600
Non-Member – Commercial/University
per 10’x10′ – $3,600
per 10’x10′ Corner Booth- $3,800
Central Location - Category B
NGAUS Corporate Member – Commercial/University
per 10’x10′ – $2,930
per 10’x10′ Corner Booth- $3,130
Non-Member – Commercial/University
per 10’x10′ – $3,100
per 10’x10′ Corner Booth- $3,300
Economy Location - Category C
NGAUS Corporate Member – Commercial/University
per 10’x10′ – $2,265
per 10’x10′ Corner Booth- $2,465
Non-Member – Commercial/University
per 10’x10′ – $2,435
per 10’x10′ Corner Booth- $2,635
Government/Military/
Non-Profit*
Category D
(*No products/Services for Sale – 501(c) tax Exempt)
per 10’x10′ – $1,640
per 10’x10′ Corner Booth- $1,810
What’s Included with Your Booth
- An allotment of complimentary exhibitor badges based on your booth size and booth location category
- Listing in the Online Exhibitor Directory, Online Floor Plan, Printed Program & Exhibition Guide, and Mobile App
- 8’ High Black Back Drape (linear booths only)
- 3’ High Red Side Drape (linear booths only)
- One (1) 7” x 44” Cardstock Identification Sign
Questions?
Advance your organization’s work, mission and business objectives.
Contact us today!
Companies A-K
Dawn-Marie Copin
(770) 432-8410 x159
dcopin@tradeshowlogic.com
Companies L-Z
David Rudel
(770) 432-8410 x154
drudel@tradeshowlogic.com
